Evaluation question 2

Logos and Digipak:

For the digipak, we designed a new album cover for the album "Empty Days and Sleepless Nights" using our ownimages and also a newly designed band logo, including screencaps from our own video onto the different panels of the digipak. Our logo also features on the opening of our music video to signify the band. Considering we asked the record label if we could use the song, to which they happily agreed, we thought it would be best to use their record label's (Bridge Nine Records) real logo. This features on the front, spine and back of the digipak.

The font for the logo is in a neat but handwritten font, somewhat similar to Defeater's actual logo. We thought this would be best to suit the theme of the video and also the whole album. Dom did it by hand and we scanned it onto the system, where we could use it in our digipak and the website etc. We feel it somewhat resembles the original logo (above) and gives off the same kind of theme to it. 

We also created a logo for our own Media Productions, called CLDB Productions. This is somewhat similar to the Bridge 9 Records logo, as it appears simple and suits the simplistic kind of genre of the music. This allows the audience to authenticate between our logo and the ones Defeater and Bridge Nine records already use.

The Video

In the video we have kept to the story of the album itself; I Don't Mind is a song the lead character singing about his wife, who unfortunately died. We have added our own modern twist to it, using modern day clothes etc despite the album itself being set around World War II. We have kept a similar location as to what the lyrics portrays, such as the lake. We also have a lot of black and white parts in the video, which represent the depression the lead character feels after the death of his girlfriend. 

The Digipak

Like the music video, we have added our own modern twist onto the album cover. The album cover is a photoshoppedpicture of the lake we filmed at, this again relates to the modern twist we put on the album. We have also included important aspects of the album and the music video, such as the train track and a much clearer shot of the lake, with the lead character looking out onto it. It repesents all of the main events not only in the album but in the music video for the song as well and we think they are the most significant parts. The main focus is the character and the events leading to his death which is why we fell it is much more important. In comparison to the old broken 1940's house on the original "Empty Days and Sleepless Nights" cover it is a much more modern aspect having the lake being photoshopped onto it as it represents a much more modern take on the album, which is more relatable to our target audience.